“Patience and perseverance have a magical effect before which difficulties disappear and obstacles vanish.” —John Quincy Adams
Books like ‘Coach yourself to success’ and ‘Trump: how to get rich’ are a penny a dozen these days. Everyone, from the car audio dealer to the local dress maker wants to learn the secret to business success, so much so that they’re hiring the DVD of ‘The Secret’ over and over again.
But there are a few classics that will always outclass the new age pulp fiction and ‘The Greatest Salesman in the World’, by Og Mandino is one of these and the first place that the phrase, ‘persistence’ was coined in terms of business success. In fact, Mandino devoted an entire chapter to persistence; he wrote:





